Commercial blog network research

GAWKER BLOGS: Lifehacker
The blog is about finding cheats to everyday technological and domestic problems. It is aimed at people who want to be more efficient. It is updated daily and it is updated 15-25 posts on average a day. It covers such dilemmas such as 'Turn Yoghurt Containers Into Sippy Cups' and 'How Do You Do Your Taxes'. The style of the posts are quite friendly and instructive, and are written by a team of writers. The only social interactions with the reader than I could see was the comments page and the Digg mark on one of the posts. Plenty of pictures and links are used. The design, whilst ok, is the best of a bad bunch of Gawker blogs, which in general are just wrong. I don't think the blog makes money.


WEBLOG BLOGS: DS Fanboy
This blog is all about the Nintendo DS. It is aimed at people who own one or are heavily into gaming. Or just nerds. DS Fanboy is yet another heavily updated blog, with lots of posts daily. It covers DS news, DS news that isn't neccessarily to do with the console or games and features. The style of the posts is quite subject-specific, adding to the feel that it is a hardcore site. The blog does use plenty of links and a wide variety of tools including embedded video, pictures and Digg buttons. The design is pretty decent, even if in places it looks somewhat cluttered. I don't think the blog makes money.

The tagline is also made of wrong.

FEDERATED BLOGS: Uncrated
This blog is all about looking at things that are aimed primarily for men to buy - a bit like Stuff Magazine. It is aimed mainly for the adult man and they would want to read it to see what items are available that are interesting, quirky etc. The site does not actually tell anyone the dates of post uploads but I wouldn't be surprised if it was like the two blogs mentioned above. It covers items such as Bacon cookbooks, cars, clothing and a wide variety of other things. The posts are almost very persuasive, in that they're giving them all a gleaming review and are recommended easily. There are links to buy the items but apart from that, there are no other stand out interaction features. The design is excellent - very slick, good choice of colours and properly organised. I reckon there is a deal struck with advertisers as a source of revenue.